1.3.15
We had an incredible opportunity to visit three Ralph Lauren stores today and learn about their mission as a company, along with how they plan to implement that into the growing market. The first location we visited was in the Central area and featured exclusively men's luxury apparel and accessories. The RRL store was our second stop, taking us to the Soho area where the products catered more towards a vintage and western customer base by selling denim and Aztec prints. The third store was the newest flagship, located in Lee Gardens. It promoted selling accessories and providing a luxurious shopping experience for higher-end clientele. Both men's and women's apparel could be found at this store, including the RL runway collection and ball gowns.
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